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Our farmers believe wholeheartedly in their role as kaitiaki or guardians of the land and its creatures.
That’s why our farmers raise their free-range, grass-fed beef, venison, and lamb in their natural habitats with native grasses, clover, shelter, and fresh water. Simply allowing nature to take the lead, our free-range, grass-fed beef, venison, and lamb have plenty of room to roam or relax.
The same is true for our fisherman. As guardians of the sea, most of New Zealand’s waters are simply untouched. This leaves our waters plentiful not only for today, but for future generations.
Ethical and sustainable isn’t just a standard—it’s our way of life.
Good food starts with great ingredients and our home in New Zealand has the very best. Farmed without growth promotants or hormones, our free-range, grass-fed beef, venison, and lamb are ethically raised under New Zealand’s strict, world-leading standards, while our seafood comes from the world’s top ranked fisheries.
Ingredients that your pet will love and will make you feel good too.